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We take a quick break from our Lord of the Rings articles to bring you this press release on the upcoming Batman and JLA Minimates from Art Asylum...Warner Bros.™ Consumer Products has announced it has awarded the rights to its DC Comics™ Batman and Justice League (JLA) franchises to Play Along in order to create a world of construction toys that will be designed and developed by Brooklyn based, Art Asylum. The new line, simply titled “C3” will be based around their uniquely styled block figures known as “Minimates.” Best known for their upscale toy lines based on Star Trek, Tony Hawk and Eminem, Art Asylum has a strategic relationship with Play Along, the makers of the Britney Spears Dolls and Care Bears.
"We feel these powerful properties - Justice League and Batman - will make for dynamic construction sets that will appeal to fans of all ages,” said Kelly Gilmore, Vice President, Toys and Theme Park Licensing for Warner Bros. Consumer Products. "Art Asylum will develop innovative and creative toy lines to compliment these exciting brands."
The line will debut at the mass market Toy Fair in New York in October and will be launched at retail in the Fall of '04.
"We're very excited about creating a toy line that captures the strength of the Batman and Justice League Super Heroes, notes Adam Unger, Vice President, Art Asylum. “The lines will bring the fun and action of construction, to the hands of kids and collectors alike. The creative potential here is limitless.”
Art Asylum will launch the Batman line based on art from its core comic book collections and will follow with lines from the upcoming movies and the forthcoming new animated series. With Justice League (JLA), Art Asylum will create products based on the hit TV series currently airing on Cartoon Network, featuring a variety of the greatest characters in the DC Comics universe. Products will retail from $9.99 - $39.99 and will be available at mass market and specialty retailers in North America
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| Batman & JLA Minimates | Log-in or register a new user account | 6 Comments | |
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Re: Batman & JLA Minimatesby DCEdwards (DCEdwards1966@hotmail.com) on Jan 03, 2004 - 02:52 AM (User information | Send a message |
| These look great. Much better than the Pocker Heroes. |
Re: Batman & JLA Minimatesby ThePreacher on Jan 03, 2004 - 04:37 AM (User information | Send a message http://) |
| These should be good. I'm stoked. |
Re: Batman & JLA Minimatesby OdinThunderbolt on Jan 03, 2004 - 04:01 PM (User information | Send a message http://) |
| Superman looks evil. |
Re: Batman & JLA Minimatesby nandoninny (nandoninny@hotmail.com) on Jan 03, 2004 - 05:13 PM (User information | Send a message http://) |
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i think we need start going back and finding the marvel ones. they are getting very hard to find now and with the release of the DC ones they are only going to get harder. Any word on VERTIGO ones?? Sandman, Swampthing, 100 Bullets??? |
Re: Batman & JLA Minimatesby AxeFace (jkdwarrior@hotmail.com) on Jan 04, 2004 - 10:25 PM (User information | Send a message http://) |
| damn, why the crappy yellow circle insignia on batmans costume, I thought that was looong gone and hopefully forgotten forever. |
Re: Batman & JLA Minimatesby Dj_Warchild on Jan 05, 2004 - 06:19 PM (User information | Send a message http://www.geocities.com/warchild_angel/index3.html) |
| WHY won't ART AS .. make some REAL Superhero figures. I hate this things. Theyhave such a skill. I wish they created the Kingdom Come Figures. They'd havea Ross appeal but with joints .. Would have been cool to re-enact the Superman Capt Marvel fight!! and maybe Some Superman and Wonder Woman loving LOL |
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